Three books prove Mike's knowledge:

Featured Product:

Facing Goliath: Overcome Predator Competitors

In this entertaining and easy-to-read business fable, you'll find yourself engaged in a business owner's struggle while you learn valuable lessons that you can apply to your own business.

  • You'll learn about the often misunderstood and elusive concept of the 'customer experience' and why it's replaced customer service.
  • You'll learn how to improve the Impact Quotient of your own business.
  • You'll learn the 3 primary triggers that set off a word-of-mouth explosion. By the way - there are only 3.
  • You'll get a checklist for monitoring and improving your company's performance; not just what to do, but how to do it and why it works.

In Facing Goliath: Overcoming Predator-Competitors, Dandridge shows you how to survive and thrive, despite your biggest, toughest competition. By the end of this book, you'll be able to adapt or directly apply what you've learned to your own situation.

Special web-only price $15.00

The One Year Business Turnaround

Purchase the One-Year Business Turnaround
Convincing the customer to choose you over all other options has become more challenging - and more important - than ever. The way to thrive is to provide a buying environment so dynamic and inviting that your customers will want to come back again and again. In other words, it's about the world inside your door - where you meet, or fall short of, your customers' expectations - i.e. the "Personal Experience Factor."

The One Year Business Turnaround is an inclusive guide that provides you with a year's worth of tools and skills you can use to create an exciting Personal Experience Factor that is unique to your business. Based on field-tested results and filled with simple strategies and illuminating ideas, this book is a must-read for any business person looking for new ways to succeed.

"In The One Year Business Turnaround, Mike reveals fifty-two tested techniques that helped him build his electrical supply company to more than one million dollars a month in sales, even though he was challenged by Home Depot on the left and Lowe's on the right. Sound like something you might want to read?"
- Roy H. Williams, New York Times and Wall Street Journal bestselling author of The Wizard of Ads trilogy

Other Products:

The Devine SparkThe Divine Spark

Seven Golden Keys to an Extraordinary Life
This book will help you to rekindle the Divine Spark inside your heart and restore all of the passion, purpose and power with which you were born! Make your life extraordinary!
Hardbound-142 pages.
Retail $23.95,
Special web-only price $19.95

The Divine Spark Audio CDThe Divine Spark Audio CD

The 7th Golden Key: A New Kind of Optimism
Take this reminder of the Spark within you, wherever you go. A professional recording of a special, extended version of chapter seven from the book, The Divine Spark. Read by the author. Approximately 60 minutes.
Compact Disc: $15.95

The Divine Spark IdeaBookThe Divine Spark IdeaBook

Not a day planner, or a diary, the IdeaBook is just that-a journal for your imagination-fill it with your ideas and inspirations. Includes five exercises from the book, The Divine Spark, as well as "Mindstormers"-activities designed to develop your brainpower and kick-start your imagination each day of the year. Double spiral notebook-120 pages.
Price: $19.95